Hi, I’m Caroline—the founder of La Folie Press. This brand started during cancer treatment, when everything felt surreal and a little unhinged (and not in the fun way). Between hospital gowns and identity crises, I found myself craving humor—real, messy, honest humor. So I started writing it.

“La Folie” means madness in French, which felt about right (considering). What began as a coping mechanism turned into a collection of paper goods that say the things we’re all thinking—but usually keep to ourselves. Everything I create is made for that “ugh, that’s so me” moment: brutally relatable, a little emotionally chaotic, and weirdly comforting.

If you love a good laugh, a little catharsis, and stationery that feels like a hug and a roast, La Folie Press is the place for you.

Welcome to the madness, friend.